How to protect your profits with a registered trade mark | The team at CG Lawyers
What do you see when you look at a website...???
If your business has something original and unique, which has or will give you an advantage, you may want to secure this by having it registered as a trade mark.

Having a registered trade mark gives your business peace of mind and heightened security against someone copying and profiting from your hard work. You can use trade marking to protect a variety of important assets for your business. These include your brand name, tagline, slogan, logo, colour scheme, packaging, shape, sound, even smell.

How to explain to your boss why website optimisation is important | Source: Axandra
What do you see when you look at a website...???
People not involved in website optimisation often have difficulty to understand search engine optimisation and the different methods that are involved. If you have to explain the basic SEO concepts to your boss, the following list will help you:

1. Link building is important
Links are like votes for a website. The more votes a website has, the better the rankings. Our experts work with you to target the most appropriate websites to link with you to drive your rankings through the roof.

How much is a Google top ranking worth? | Source: Axandra
What do you see when you look at a website...???
The position of your website in Google's search results can make or break your business. High rankings on Google can make the difference between an extremely successful online business and total failure. Yes we can rely on word of mouth referrals but we also need a steady stream of people finding us via major search engines like Google.

This is why search engine optimisation is so important for today’s businesses. But how much exactly is a top ranking on Google worth? What can a top ranking on Google do for your business?

The Big Picture | Robert Stanley, Seeclear Systems
What do you see when you look at a website...???
A pretty picturesque layout with great looking images, graphics, animations, the whole 9 yards right?

What we web developers tend to see is something similar to what you may have seen in the movie The Matrix, which is a whole bunch of code (HTML) behind the website that is telling your internet browser to place an image here, put some text there, give it a name, size, colour, visibility etc...

Cheap web design and development services - Is it really worth the money? | Brad Martens, Seeclear Systems
As a web design, development and internet marketing company we get offers just about daily from overseas companies offering their service at very cheap rates. As a company if I can save money whilst offering the same service to my customers I am in a great position, however what I found out is the savings are not worth the money.

Custom Developed Website vs. Content Management System | Robert Stanley, Seeclear Systems
When having a website developed, many business owners tend to ponder over the thought of making not only a financially smart decision, but also a very important one.

The fork in the road question tends to be something along the lines of - 'Do I have a Custom Developed Website or a Content Management System?'

Are you paying too much for your AdWords? | Brad Martens, Seeclear Systems
Pay per click marketing can be a good addition to a long term search engine optimisation strategy. However, if poorly implemented, pay per click will cost you a fortune without bringing results. So how do you correctly implement AdWords to deliver a positive return on investment?

Choosing the right web company | Brad Martens, Seeclear Systems
As stated in our intro we recently met with a lady who had spent considerable money having a website designed and developed with an end result that had a lot to be desired.

The website was poorly designed with no focus being placed on search engines or usability which would have resulted in poor rankings and frustrated users.

The website had a comprehensive shopping cart but this had bugs and worst of all it had no security meaning any potential customer could have their transaction intercepted leading to unscrupulous individuals making additional transactions against their card and opening up this business to potential lawsuits.

Do you have a healthy website? | Robert Stanley, Seeclear Systems
This is one of the most essential questions you can ask yourself when it comes to your website as everything may look good from a far, but is it far from good?

For example how many times have you visited a website and found that the images don't load or there are links that don't take you to your desired destinations... Maybe there are spelling errors, structural issues, colours used throughout the website that don't comply with visual web standards or maybe usability issues such as no 'back to top' link for scrollable pages.

How to overcome Google's filter for new websites | Brad Martens, Seeclear Systems | Source: Axandra
It's easier to get high rankings on Google with older websites than it is with new websites. Why is this so and what can you do to get high rankings on Google if you have a brand new website?

Newsletter information is power! | Robert Stanley, Seeclear Systems
As the saying goes, ‘Information is power’, and what’s not a better way to get that information across online than in a Newsletter?

As you may or may not know, Seeclear Systems have had the pleasure of designing, developing and sending out a variety of company’s newsletters, and only recently have we had the enjoyment of experiencing what some of the satisfactions are of having a newsletter and being able to provide friends, clients and associates with a message or two each month.

Search Engine Tips | Brad Martens, Seeclear Systems
Developing a website is merely one of the first steps businesses take in developing their business. Ongoing enhancements of the website are required to keep you high in the rankings. To keep your business high in the rankings we offer some general search engine optimisation tips that can be implemented to help this process along.

Are YOU getting what you’ve paid for? | Robert Stanley, Seeclear Systems
When a company signs-up for a website, they tend to imagine what a great marketing investment opportunity they have just created for their business. What they don’t know is that when a website is lacking the key elements of not only a great design but an even better development, then that’s when the ugly situations tend to appear. Their new website has to look great and work effectively across different operating systems and browsers.

What is e-mail marketing? | Brad Martens, Seeclear Systems
Virtually all businesses can benefit from having a website to promote their products and services.

Pros Vs. Cons? | Robert Stanley, Seeclear Systems
Virtually all businesses can benefit from having a website to promote their products and services.

Optimisation for thought? | Robert Stanley, Seeclear Systems
Virtually all businesses can benefit from having a website to promote their products and services.

Why do you need a website? | Brad Martens, Seeclear Systems
Virtually all businesses can benefit from having a website to promote their products and services.

What is Customer Service? | Geoff Golding, Your Business Mentor
How many businesses have you visited during your daily activities to purchase some product or service in the last few weeks? Probably tens if not hundreds.

8 Steps towards a more satisfying life. | Geoff Golding, Your Business Mentor
Step 1. ………Count your Blessings

One way to do this is with a “gratitude journal” in which you write down three to five things for which you are currently thankful – from the mundane (your pansies are in bloom) to the magnificent (a child’s first steps). Do this once a week, say, on Sunday night. Keep it fresh by varying your entries as much as possible.

3 Easy Steps to Boost Your Google Traffic | Paul Forest
Driving a large amount of traffic to your web site is best achieved by gaining top positions on the Google search engine. While Google's algorithm is very complex, the essence of what they are trying to achieve is quite simple - reward popular sites with good content.

How Do I Submit My Site to Google and other Search Engines? | Aaron Wall, SEO Book
Can you recommend a product/service that will enable me to get my site listed with all the search engines? I have the site hosted with GoDadddy, they have a service for $30 that supposedly gets you registered with multiple search engines. Does this sound like a good idea? Is there a better way to do this?

Understanding Search Engine Optimisation - Part 1 | Paul Forest
Search engine optimisation is the process of enhancing a web sites ability to achieve top positions on search engines, therefore increasing the exposure of the web site to Internet users.

What is Google Sitemaps? | Brad Halcrow
The Google Sitemaps service enables you to tell Google about pages on your site that may not be otherwise easily found by the Googlebot. Also, rather than waiting for the bot to visit via its regular schedule, you can tell Google as soon as a page has been updated resulting in faster indexing and therefore fresher search results.